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Redefining Success on Your Own Terms

Hello ,

In episode 35 of the Wisepreneurs podcast, I had the pleasure of speaking with an incredibly dynamic Sue Ellson, an independent LinkedIn specialist based in Melbourne, Australia.

Sue shared her fascinating journey of carving out a career as a "gigster" after leaving the corporate world.

Her story and insights are especially relevant for independent professionals, particularly women over 50 who may be considering a career transition.

Key Takeaways:

  • Employability is about having the ability to continually earn a living, even outside of a traditional job. Sue emphasizes the importance of developing a wide range of skills and staying open to freelance "gigs" rather than relying solely on full-time employment.
  • Health is critical for gigsters, as no sick days or paid leave exist. Sue invests in her physical health through regular massages, healthy eating, vitamins, and adequate sleep to maintain her energy and ability to work.
  • Continuous learning is essential. Sue attends 1-4 weekly events, reads extensively, and constantly acquires new skills to stay relevant.
  • Specialization helps you market yourself as a gigster. Sue became known as the "Independent LinkedIn specialist, " making it easy for people to understand and remember what she does.
  • Building a solid online and offline network is vital to finding gigs. Sue uses LinkedIn extensively to connect with people and shares valuable content to stay top of mind.
  • Technology can help systematize and streamline a gigster business to avoid trading too much time for money. Sue works efficiently using tools like webinars, short videos, and content repurposing.

If you are over 50 and considering a move to independent work, Sue provides an inspiring example of what's possible with the right mindset, habits and strategies.

While not a path for everyone, "gigstering" can provide stimulating work, autonomy and flexibility in the later stages of our careers.

The key is continually developing our skills, networks and ability to adapt as the world of work evolves.

Listen here: https://www.wisepreneurs.au/sue-ellson-the-gigsters-guide-to-lifelong-employability/​

Wisepreneurs Podcast Sneak Peak For Friday

In our upcoming podcast episode, 36, I'm speaking with Michelle Kvello, founder of Lantern Partners, a CFO advisory firm that helps startups and scaleups achieve their growth goals.

Michelle also assists professionals in transitioning from corporate careers into consulting.

In our conversation, she shares valuable insights on the importance of understanding your business finances, the role of a fractional or virtual CFO, and critical considerations to consider if you wish to move into independent consulting.

Michelle's practical advice and inspiring personal story offer a roadmap for those seeking greater career autonomy and flexibility. Tune in to episode 36 this Friday, 22 March.

It is well worth a listen; ignore the title.
​
Jordan Peterson and Derek from More Plates, More Dates explore the transformative power of pursuing one's genuine interests and curiosities. They offer valuable insights on how dedicating oneself to continuous learning and identifying opportunities for improvement can lead to personal growth, expertise, and, ultimately, successful entrepreneurship that creates meaningful value for others.

video preview​

​

Cheers
Nigel Rawlins

How to work with me:​
Unlock Expert Insights | Strategic Deep Dive | Mentoring & Coaching | Comprehensive Ongoing Marketing |
Find out more here https://wisepreneurs.com.au/​
Plus, I build marketing-focused websites that work well with Google, including copywriting and SEO.

Feel free to grab a free 30-minute coaching call​
https://calendly.com/13thbeachmarketing/free-coaching-session​​​

Connect with me: https://www.linkedin.com/in/nigelrawlins/​​​​

​Check out all the Wisepreneurs Podcasts​​
​https://www.wisepreneurs.au/​​

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Reinventing Work for Women 60+
This isn’t retirement—it’s reinvention.
The Wisepreneurs Podcast delivers smart strategies for women 60+ building purposeful, independent careers.

Explore Networked Entrepreneurship, Relational Branding, AI-Augmented Work, Cognitive Vitality, and Resilient Transitions through 67+ episodes (resuming May 2025) and 100+ articles.

🎧 Listen now to transform your experience into a business with clarity, collaboration, and confidence.

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