Wisepreneurs Newsletter A weekly email on marketing, expertise, and building a professional practice on your own terms. Practical, brief, and written for people who value their time.
For Independent Professionals Building Practice on Their Own Terms
Mark Elliott coaches experienced professionals starting independent businesses after 50, helping them navigate the specific challenges of launching a venture later in life when the stakes, the skills gap, and the motivation are all different from doing it at 25. He covers why lifestyle design matters more than revenue targets for older entrepreneurs, how to track spending as the foundation of financial independence, when to outsource rather than learn a new skill, and why self-care and energy management are business strategy rather than indulgence. He co-founded Startup School for Seniors with Suzanne Noble, and the conversation draws on both his coaching practice and the lived experience of building something new when the runway looks different than it did at 30. Wisepreneurs explores how experienced independent professionals position accumulated expertise and build sustainable practice.
