Wisepreneurs Newsletter A weekly email on marketing, expertise, and building a professional practice on your own terms. Practical, brief, and written for people who value their time.
For Independent Professionals Building Practice on Their Own Terms
Professor Martin Hyde from the University of Leicester studies how aging reshapes work, why ageism operates as the least addressed barrier to late-career employment, and what quality of life research reveals about professional longevity. He explains why the 100-year life concept requires fundamentally different planning than traditional three-stage careers — education, work, retirement — and why ongoing education sustains professional relevance far longer than most people expect. His research shows that age discrimination in the workplace is not just unfair but economically irrational: organisations that discard experienced workers discard the pattern recognition and judgment that take decades to build. Wisepreneurs explores how experienced independent professionals position accumulated expertise and build sustainable practice.
