Wisepreneurs NewsletterA weekly email on marketing, expertise, and building a professional practice on your own terms. Practical, brief, and written for people who value their time.
Alison Grade helps experienced professionals build sustainable freelance practices as the author of The Freelance Bible, published by Penguin. Her path runs from film and TV production, where she spent years as a freelancer a...
Productivity obsession is failing experienced professional women, and the future of work demands care, not more optimisation. Laetitia Vitaud is a French writer and expert on the future of work from a feminist perspective. Dr...
Salina Yeung breaks down her three-level framework for expert positioning on LinkedIn, showing professionals how to turn their profile into a lead generation tool. A former LinkedIn employee turned business strategist, Salina covers profile optimisation as a sales page, choosing the right content f…
Mark Elliott coaches experienced professionals starting independent businesses after 50, helping them navigate the specific challenges of launching a venture later in life when the stakes, the skills gap, and the motivation a...
Lisa-Marie Cabrelli turned expertise from acting, eCommerce, and a PhD in Creative Writing into a location-independent coaching practice spanning four countries. She shares how story structure informs her Heroine's Adventure course and how ChatGPT became an essential thinking partner for developing…
Lisa Ross-Marcus helps experienced women professionals navigate career transitions and build leadership capability from her Amsterdam executive coaching practice. Her path from performing arts in Paris to executive coaching blends kinaesthetic awareness, artistic creativity, and structured method. …
Matt Dowling founded the Freelancer Club, a 60,000-member community that helps independent professionals build sustainable freelance careers, after an unpaid invoice nearly ended his own. Early in his freelance photography ca...
Krisna Hanks helps women over 60 build metabolic health, strength, and nutrition practices grounded in 33 years as a professional dancer. A certified health coach and LCHF/keto nutrition advisor with an MSc in Kinesiology and MBA, she explains why metabolic health is the foundation of self-care for…
Jon Younger helps experienced professionals understand the freelance economy through his Forbes column and his book Agile Talent: How to Source and Manage Outside Experts. A management consultant for decades, he explains why freelancing is lumpy, how experienced professionals can future-proof their…
Suzanne Noble has reinvented her career more times than most experienced professionals manage in a lifetime: from singer with The Dirty Blondes, to Channel 4 TV producer, to co-founding a PR agency that grew to 1.4 million po...
Mary-Clare Switz explains why getting the financial foundations of an expert business right from day one can determine whether it succeeds or fails. A registered BAS Agent with more than 40 years of experience, she covers why Xero gives small business owners real-time financial visibility, common m…
Lisa-Marie Cabrelli turned corporate expertise into a location-independent eCommerce company in 2006, starting with $500 and a book on building a Yahoo Store, then retiring young when she sold the multi-million dollar business. She built it through early Google SEO, identifying an underserved niche…
Mark Goulston turned 25 years of expertise with suicidal patients into surgical empathy, a listening method deeper than clinical protocol that became his book Just Listen, translated into 28 languages. Mark explains why most ...
Karen Wickre worked at Google and Twitter before writing Taking the Work out of Networking, her guide to building genuine connections without transactional pressure. Karen explains why networking does not have to feel like wo...
Laetitia Vitaud, French writer, speaker and Future of Work commentator, brings a feminist perspective to professional reinvention and the changing nature of careers. She explores the motherhood penalty across countries, COVID's "shecession" and its unequal impact on women, and why women over 50 oft…
Jane Hudson turned a career in Australian Broadway productions into expertise in learning and development, building an independent L&D practice from regional Victoria specialising in regulatory training. Jane shares how the d...
In this 4th Wisepreneurs Podcast episode, I talk with Meredith Fuller, psychologist, author, playwright and career counsellor with over 30 years of experience. We talk about work in light of COVID, careers, and why you might ...
Anthea Green navigated a career spanning Canberra public service, health sector CEO roles, hospital and aged care governance, and board leadership before founding Women Who Stand Up to help other women reach positions of responsibility. Her path started with studying Buddhism at ANU and accelerated…
Meredith Fuller practised as a career counselling psychologist for over 30 years and explains why understanding yourself is the first step toward career independence after 50. She covers the traits that predict whether someone can successfully work for themselves, why past behaviour is the best pre…
Gail Greatorex spent 35 years in the federal public service, including 25 years leading product safety at the ACCC, before launching Product Safety Solutions as an independent consultant. She shares how she built a solo practice through content marketing, value-based pricing, and professional netwo…
